In 1930, Vincenzo Attolini created what we today see as traditional Neapolitan tailoring while he was employed by Gennaro Rubinacci. He completely redefined the jacket, removing the shoulder pads, the lining and a lot of chest canvas, which created a jacket that was as light and comfortable to wear, almost like a shirt. He refused to be limited by his clothes - a real necessity in the Neapolitan heat - and many others seemed to agree.
It may have been controversial at the time, but he quickly gained well-known customers included King Vittorio Emanuele III and the Duke of Windsor, who reportedly discovered the charm of an Attolini suit after stopping a man on the street to ask where his suit was made. It was, of course, a creation of Vincenzo.
Today, the Cesare Attolini brand continues its tailor-made business together with finished garments and this jacket is a good example of their craftsmanship.